Consumer ExperiencesSocial Media Marketing Facebook Launches Home and Other Big Stories in Social Facebook Launches Home Facebook announced a new mobile initiative, and it’s not the much rumored…twiegertApril 10, 2013
Consumer ExperiencesExperiential Marketing Brands Harness Baseball Tradition to Create Authentic Consumer Connections Opening Day in Cincinnati is a day of tradition, heritage and celebration. Rain or shine, hot…admin adminApril 10, 2013
Consumer ExperiencesSocial Media Marketing Facebook’s New Commenting System and Other Big Stories in Social Facebook Releases New Commenting System Facebook is rolling out a new commenting system to “improve…twiegertApril 3, 2013
Consumer ExperiencesCultural TrendsSocial Media Marketing No Joke: Brands Harness Cultural Insights, Become Master Pranksters for April Fools’ What once was celebrated with whoopee cushions and snakes in nut cans, has given way…elangApril 1, 2013
Consumer ExperiencesCultural Trends Identifying Insights Within Data—The Key to Sustainable Brand Growth When I recently saw this AdAge article headline suggesting that Geico's iconic gecko mascot somehow came…ahoganMarch 27, 2013